'All the elements in an advertisement are primarily designed to do one thing and one thing only – get you to read the first sentence of the copy.'
With your website and other online copy being the centre of everything your business does, you have to get it right.
Remember the last time you visited a badly written website? Remember how long you hung around to see what that business offered?
If you haven't taken the time to create clear, readable and engaging copy, most potential customers move on within seconds, whether your business does what they want or not.
Copy Writes Copy is an independent, UK based copywriting agency, and we love bad copy - without it, we'd be out of a job.
Writing persuasive and honest copy isn't easy. It's like brewing a good ale or producing a stunning cheese, you have to put the hours in before you master the craft.
But, if you haven't written thousands of pages of copy, stayed up through the night perfecting one webpage, blog or sales email after another, you're going to struggle when it comes to writing your own copy.
So why not let a copywriting obsessive do it for you?
We don't like to see you worry.
When Copy Writes Copy does your copywriting, you can relax - get on with running your business and spending your free time talking tranquility with your yogi, not stressing over a Word document that'll end up in your junk anyway.
We'll write the copy you can't.
We know what's going on - you know what you want to say, your service is great, and we agree (so much better than your lousy competitors), but the words aren't there, not the good words, the ones that covert the curious into paying customers.
So, hire Copy Writes Copy - if you've got the money, we've got the words.
We'll write how your business speaks.
Your business has a unique voice, so if you're going to hire a copywriter, it's important they create copy to match. That's what we do - as a professional copywriter, writing your stuff in your tone of voice is the mark of our skill and competency to do the job.
We'll get them to your website
We'll make you famous (not that sort of famous). With our blogs, articles, e-books and social media posts, we'll help to make your website and all your online content an authority - the place your (lousy) competitors send their customers for advice.
We'll get them to stay on your website
No point in getting them to your content if the copy's long-winded and flat. That's why we'll write and structure your copy in a way proven to keep the modern, low attention span alert.
And just when their minds start wandering... we'll give them something even better.
You're looking for a professional copywriter... why should you choose Copy Writes Copy?
Instead, let's ask why you need us.
We don't know what business you're in, but we bet your competitors are like our competitors, either delightfully un-professional, barely a competitor, or frighteningly original and prolific - the sort that leave you bereft of sweet dreams as you search for new ways to stay ahead.
The only way you're going to stay ahead of this dream-robbing rival is by hiring a copywriter who has no intention of producing trite copy
We've tried fitting in, doing what the bad ones do, but we're tired of clichés, the melancholy tunes of overused and dried up marketing tropes that stagger the well-trodden path to mediocrity.
We create the copy your competitors copy, the sort of copy that your customers want, need and respond to.
We'll dig down deep, find out what truly excites them. We'll discover their pleasure points, their weak spots, what makes their legs tremble, their hearts race and finally draws their wavering fingers to the button that says...