When writing this service description for iConcept, we aimed to create a page that explained exactly what PPC advertising was, as well the benefits of using iConcept to run a PPC campaign.
We made sure to match the website's tone of voice, subtly integrate keywords and phrases and to keep paragraph length short for both readability and for SEO (search engine optimisation) purposes.
PPC Campaign Management, Hampshire
PPC advertising – the faster way to grow your business
Why wait for an SEO campaign to gain traction? Whilst SEO is a proven way to increase organic traffic, not every business can afford the extra time needed for a campaign to start producing results. But, there is an alternative – PPC (pay-per-click) advertising.
What is PPC?
PPC is a way to buy high positions in Google’s and other search engine’s results pages.
Using a platform such as Google Ads, you can bid on competitive keywords to create ads that accurately target your customer base i.e. those most likely to buy your services or pay for your product. Once your ad is launched, you pay the bid amount for each click the ad receives.
Why hire a PPC agency to manage your PPC campaign?
Building a cost-effective and high-performing PPC campaign can be extremely complex and time-consuming.
By using a reputable PPC agency such as iConcept, all the hard work is taken care of. A good agency will carry out effective keyword research, create powerful ads and monitor and adjust your campaign/s to keep up with marketing trends. This allows you more time to run other important aspects of your business.
Why choose iConcept?
With nearly 20 years’ digital marketing experience, iConcept are leaders in PPC advertising. Our results-driven campaigns are designed to:
Below are a just a few more reasons you should hire iConcept, the full-service digital marketing and design agency, to build and manage your PPC campaign.
With this data and more, we’ll generate an accurate report that lets you know how we’ve been optimising your campaign and how we can keep optimising to help you:
If you’re looking to boost your business’s online visibility with a PPC campaign or would like an audit on your current PPC strategy, get in touch with iConcept and see how we can help.